Customized Workshops

One of the most common disconnects we see is between firm strategy and customer programs, such as reference programs, advisory boards, executive councils, customer communities and social media programs.

Once you're clear on your customer strategy, you may well need to address issues with such implementation teams. For example, you may have highly skilled teams already that harvest customer references and referrals, but need to acquire new skills in social media or customer data management and analysis. Or you may need to create new teams to develop customer executive councils and customer communities.

We bring the most comprehensive set of resources in the industry to bear on such efforts, so that the hard work you do in developing a robust customer engagement strategy succeeds due to effective implementation.

"The workshop Bill led for our team, and the subsequent consulting he provided, were extraordinary. It was amazing to see that type of leadership to help drive our company and our team to a common goal and to keep executing toward that vision."

Senior Executive, $4B Manufacturing and Services Firm

Powerful results

Rapid transfer of our knowledge on skills and tools that your implementation teams need to run such programs effectively.
Deeper understanding between implementation teams on how to integrate them to produce a powerful, holistic customer value proposition.
Tight alignment of customer programs implementation with customer strategy.
Ability to harvest and make powerful use of customer data that such programs can generate.
Ability to measure and influence the impact of such programs on sales, branding and, eventually, firm profitability and overall firm value.

For more information contact Bill by clicking here or calling +1 469-726-2651.